In this episode of High Agency, we’re live from Web Summit with Guita Yazdani, Co-founder and CEO of Campertunity, a fast-growing startup making camping as easy as booking a hotel. Guita shares how one frustrating summer sparked the idea for a platform that connects campers to private land across Canada and beyond. We talk about what it takes to go from zero to 200,000 listings, why PR exploded before they even launched, and how her team is staying ahead of competitors by moving fast and building fearlessly. This conversation touches on more than tech; we explore the connection between nature and mental health, the entrepreneurial journey as a woman of colour, and the kind of wins that don’t show up in investor decks but fuel the mission. If you’ve ever battled a government camping website at 6 a.m., this one’s for you.